A customer’s first impression of your business happens before they even walk inside. For businesses in the St. Louis, MO area, customer retention is important. You want those who drive by to consider the business professional and reliable, which in turn leads to more customers and more repeat business. With competition high in every sector of the economy, all the professionalism and quality customer service that you can muster inside your building will do nothing if your parking lot is giving customers a bad impression before they ever step through the door.

First Impressions Are Important

When parking lot lines are faded, customers’ first impression of your business is that you are dilapidated and sloppy. While they may find that this is not the case inside, first impressions can be hard to turn around. Don’t put your business in a situation of having to fight back from a disadvantageous position. For example, it’s impossible for someone to park in a lot and not notice their surroundings. This allows them to internalize any opinion, negative or positive, while searching for a spot, parking, and walking inside the building. Avoid letting your parking lot embarrass you before you even get a chance for potential customers to see what your business is really all about!

Lot Painting Is More Important Than You Think

Lot striping isn’t entirely just about curb appeal of a business. It’s important for good safety. Parking lots can be high liability areas for a property manager or business owner. So many vehicles collected in one place can lead to hazards anyway, but in parking lots, often drivers neglect basic safety practices and make their own assumptions, especially if there are no striping lines for direction or where to park. Well done, professional parking lot striping can better control the flow of traffic, assuring safety and less liability concerns. At the same time, it also helps new and returning customers and clients come into your business without being frustrated from an unsafe and stressful parking lot experience.

Put Your Best Foot Forward

You want nothing but success for your business, and you invest a lot of time and resources to make it the best it can be. Don’t settle for second best outside your building. High-quality commercial lot painting services are an essential part of the equation to get the most out of your business and to show how much pride your entire team takes in their work. Luckily, if you’re in the St. Louis area, you have an option for lot striping services that takes as much pride in its work as you do.

If your business’ parking lot is in the market for a new or updated lot striping, contact us and see how we can help put your best foot forward to improving your first impression needs today!

« »